Wednesday, October 21, 2009

When Two Incomes Become One - WIN A BOOK!



Here is another chance for you to win a copy of Ellie's newest book, The Little Book of Big Savings (Waterbrook, 2009) by having Ellie answer your question on ABC News Now.


Do You Fear Unemployment?
Are you a two income family, that is suddenly down to one income?
Are you afraid your company's cutbacks might include your job as well?

If so, then we want to hear from you! What question(s) would you like to ask Ellie about your situation?

The producer(s) of ABC News Now will select the questions for Ellie to answer on the "Good Money" show to air on October 27, 2009.

Please email your questions to: assistant@elliekay.com or posted it on today's blog (below).

The deadline for your questions is: Monday, noon PST, October 26, 2009

Remember the ABCs of past prize winning questions:

  • Accuracy- Questions that accurately fit the show's theme for the day are most relevant. This week's theme is "When Two Incomes Become One."
  • Brevity - If it takes two minutes to ask the question, then it won't be selected. A question that can fit into a 10 to 15 second soundbite is ideal.
  • Clarity - The world of TV news revolves around questions asked in a way that is easily understood by viewers.

We look forward to hearing from YOU as you join Ellie on ABC News!

Tuesday, October 20, 2009

Is the Recovery for Real?


One of my favorite musicals is The Phantom of the Opera. I've seen it on Broadway, in Spokane and in Los Angeles and it's always a powerful reminder of the phantoms we struggle with in life. This recession has been a formidable foe for many Americans as they wonder when (and how) it will end.
Recently, Federal Reserve Chairman, Ben Bernake, announced that he believes the recession is over. How do we know if this is the real deal or just a phantom? Here are some signs that the recession is really over:

  • Retail Sales - With the holidays right around the corner, retailers are forever watching to overall gains and losses. Any signs that retail sales are on a sustainable upward trend (3 or more quarters of growth) are good signs for a recovery.
  • Corporate Profits -- We will need to see genuine revenue growth from US Companies in order for us to say this area is picking up. We can't just look at profits that result from cost and job cuts or stimulus incentives. Real growth means real revenue.
  • The Market - When investors move away from safe havens such as low yielding CDs and money market funds and they instead go back to investing in stocks--then we can be sure that confidence in the stock market has been restored.
  • Jobs -- Just try to tell the guy who is unemployed, "hey good news! The recession is over!" He's still without a job--it doesn't feel like it's over for him. We've lost almost 7 million jobs since the beginning of 2008. Signs that companies are creating jobs, done firing and even looking to hire mean that their cash flow is improving and so is our economy. When there's a drop in the number of jobless claims (getting below 500,000), then we can believe we're in recovery.

Whether the recovery is real or we're still in a recession, it's important to practice the basics of good financial management: get on a budget, live a more frugal lifestyle, pay down debt, and follow the seven steps to thrive and survive during a recession. If you allow this recession to be a wake up call as to how you manage your money, then your personal recovery will last a lifetime!

Ellie Kay

America's Family Financial Expert (R)

http://www.elliekay.com/

Tuesday, October 13, 2009

PreMarital Money Talk Winners! - ABC News Now


TO see the winners of this week's questions I answered on ABC News just click on the link. The following bloggers will receive a free copy of The Little Book of Big Savings (Waterbrook, 2009) from our offices: Lauren from Tucson, Trish from Ft. Lauderdale, Misti from Chicago, and J Brooks from Hawaii,

Here is a review of my Q&As for the show:

1.) There’s already so many things going on, Ellie, tell us where you can start when it comes to dealing with money before the big day.

Answer: The most important financial merger of your life requires hard work—but it’s worth it. COMMUNICATION is the key to dealing with money in marriage. According to a 2008 study conducted by California State University, 21% of couples fight over money daily or weekly. 10% fight monthly and 46% put on the gloves every few months.

2.) But successfully merging your money when you marry isn’t as easy as slipping rings on each others’ finger’s. How much time and effort should couples put into this financial merger?

Answer: I think it’s critical for couples to get premarital counseling that specifically deals with money matters. Each partner comes to a marriage with different money management styles. For example, I was a born saver (big surprise) and my husband, who had a good work ethic from the time he was a child was a born spender. In fact, his money never say the inside of his pocket! Consequently, I recommend date nights should be set aside monthly (if not weekly) to regularly talk about your financial progress with your mate. Spouses-to-be who discuss their views of money and work together on how to use their financial resources may discover that they actually like the process.

3.) Also, some experts recommend doing credit checks on their spouse-to-be. Do think this is a good idea? After all ‘till death do us apart is the saying, and that means accepting everything about the other person, including any bad debt.

Answer: I like to say that my love is unconditional, but my money is conditional. Part of accepting my spouse means that I know what I’m accepting—good bad, and indifferent. I need to know the debt, the problem areas and what kind of future the mingling of money will have as an impact on my own credit score. When you merge all financial resources, it means that in many cases---for mortgages, home improvement debt, car loans and joint accounts—his credit becomes my credit.

4 ) When one has better track record than the other, does the credit score get better or worse for the couple?

Answer: Usually, the bad score will more quickly impact the good score when joint credit is secured. However, it depends on how previous debt and accounts are handled. I do not recommend putting the person with good credit onto the debt history of the partner with bad credit—this deteriorates the good payer’s FICO. So if Mr. Debt has a credit card that he wants to add MS. GOOD to, then she just says no. But when it comes to future loans, there is a measure of unavoidable mingling. As a personal example, when my husband and I moved to CA and had to hook up electricity, his FICO score required a $500 deposit and mine allowed us to get it with no deposit—obviously we put the bill in my name and in this case, it didn’t deteriorate my FICO but it saved us $500!

5.) So, what are some of the most crucial topic couples should cover as they talk about financial matters?

Long Term Financial Goals (buy a home, have kids, dream travel destinations)
• Spending Plan
• Saving Plan
• Retirement
• Debt Management
• Short Term Financial Goals (new furniture, honeymoon trip)


5.) And when it comes to financial goals, it’s obviously important to make them and reach them , but it is that something that can wait after you’re married?

Answer: Some goals, such as dream vacation destinations, can be ironed out after marriage. But other goals, such as having kids (and how many) is something that should be agreed upon before you marry. Other critical goals that should be discussed pre-nuptials is home ownership—when and how? One partner may be content to spend money to have a “good life” and doesn’t really care about paying down consumer debt in order to buy a home. While the other partner may think that home ownership is a primary goal and spending should be put on hold in order to achieve that goal. These are the kinds of discussions that are necessary before rather than after the big day.

6.) And of course saving money is at the top of the list for many people, tell us, should we go the route with joint or individual accounts? And why is this important?

Answer: Any home based business accounts should be kept separate at all times from a couples joint account. As to other checking accounts, there is no right or wrong answer on this one—it all depends upon what the couple mutually agrees to and what works for them. If there are separate accounts, there needs to be full disclosure and accountability for those accounts. I’ve had the unfortunate experience of counseling many couples where one spouse racked up thousands of dollars in consumer debt and the other partner knew nothing about it until it was too late. On the other hand, I’m a firm believer in keeping mad money and surprise money separate. After all, if Bob wants to give me a surprise trip to Paris for our anniversary—whom am I to rob him of that pleasure?

7.) And finally tell us how newlyweds can prep for the future. Say, purchasing a home or having new additions to the family like babies. This is something that obviously needs to be discussed before walking down the aisle?

Answer: In the picture above, you'll see the newlyweds in our family, our 22 year old son just married his bride. I’ll give our viewers the advice I gave them: plan for what you can, try to prepare for the unexpected and roll together when life throws you a curveball. Our newlyweds have no consumer debt, student loan debt or automobile debt. One partner is still in college and they both have modest jobs. So they are living within their means, spending less than what they make, and saving for future kids (my grandbabies, mind you!) and a future home of their own. They are on their way to a wonderful life!

Thanks for your questions and be sure to tune in next time to see how you can win a copy of one of my books!

Ellie Kay
America's Family Financial Expert (R)

Tuesday, October 6, 2009

Money Matters Before You Marry - ABC News!



It's time, once again, for you to win a copy of my book, "The Little Book of Big Savings." If your question is selected by the producers when I'm on ABC News Now this coming Friday, October 9th, then we'll send you a free autographed copy!

The topic is: Money Matters Before you Marry

Deadline for questions: Noon on Thursday, Oct 8th

If you are married, what question do you wish you could have asked Ellie about money matters before you got hitched? If you are not yet married, what are your questions for Ellie? Maybe you have a son or daughter who is engaged, what questions would you like to ask on their behalf?

Submit all questions to ellie's blog at www.elliekay.com and/or send a copy of the question to: assistant@elliekay.com

See you on TV!
Ellie Kay
America's Family Financial Expert (R)
www.elliekay.com

Sunday, September 20, 2009

ABC News Now - Frugal Holiday Tips Starting NOW


Here’s the link to my major media appearance on ABC News Now “Good Money” where we talked about frugal holidays. View the winning tips entries from Summer who lives in Springfield, OR; Sasha Payne and from Ann in Charlotte, North Carolina. Each of these frugal tipsters got a complimentary copy of my book, The Little Book of Big Savings, just for sharing their tips.

It’s no surprise that everyone racks up massive debt during the holidays, but I say the time to start saving and preparing is now! Buying early is the key to holiday savings. Set a holiday spending plan, make your list, scour the sales and mark off items purchased. By the time the holidays get here, you could have most of your gifts already bought and consequently have minimal credit card charges.

There are 2 areas we can save the most money: gift giving and the food. First, shopping for clothes: I think they are going to be a common gift item as families need practical gifts to recover from the recession year. The next time you’re shopping clearance racks at your favorite clothing store in the mall, don’t let the wrong size on the rack become a deterrent to saving. First, ask the sales associate to check the back for your size. Many stories do not put all their clearance items out front. Secondly, if they do not have your size, ask them to check another store, give you the sale price and ship it free. More and more stores are starting to offer this service in order to compete with online retailers.

The second area is food and it’s important to look out for how much you spend on groceries for the holidays. Don’t settle for just one kind of savings at the grocery store. Instead learn to add “layers” of savings such as store sales, coupons, double coupons, cash off your next shopping trip, store coupons and more. One place to go is http://www.couponmom.com/ to see what items are on sale with a coupon in your neighborhood. According to the USDA cost of food at home in 2008, the average family of 4 spends $7,968/year on food and by following these tips can spend in the thrifty category of only $4,068/year.

Thanks for your tip entries and keep posted for our next contest where you can win a book and have your tip or question featured on national television, too!

Ellie Kay
America's Family Financial Expert

Thursday, September 10, 2009

Win Ellie's New Book - Submit Your Ideas for Frugal Holidays


It's time for you to have another chance to win a copy of Ellie Kay's new book, "The Little Book of Big Savings" (Waterbrook/Random House, 2009).

According to a new study, the new frugality is here to stay. The report indicates that post-recession spending is predicted to be at 86% of what it was pre-recession. So that means, Americans will be spending 14% less than we did before our economy tanked.

Along those lines, how you are going to be frugal during the holidays this year? What are you frugal tips to save?

Enter your frugal ideas at Ellie's blog at: http://halfpriceliving.blogspot.com/ and/or send a copy of your tips to assistant@elliekay.com .

If the producer selects your questions to air on ABC NEWS "Good Money" on Sept 15, 2009, we will send you a free copy of Ellie's book! Please be sure to send us your email address, so we can contact you if you win.
The deadline for submissions is September 14, 2009 at 6:00 PM PST .

Happy Savings!
Ellie Kay
America's Family Financial Expert (R)

Tuesday, September 8, 2009

Is the New Frugality Here to Stay? -- Ellie on FOX NEWS - Neil Cavuto

A new study by research firm AlixPartners indicates that when a new normal sets in after this recession is over, Americans will spend at about 86 percent of their pre-downturn level. Today, I was on Neil Cavuto to discuss with guest host, Stuart Varney, whether this new frugality is lasting or just a passing fancy.

I believe it's here to stay for several reasons. I think that the hard-earned, hard-learned lessons of the recession are not likely to fade as soon as our economy shows its first two quarters of growth. Some of those lessons came through job loss, foreclosures and underemployment and if you weren't directly impacted--you know someone who was.

Secondly, I think that we're not going back to those pre-recession spending levels because there will be what I call a forced frugality. While there will always be spenders out there, it’s going to be harder to spend because:

· NO MORE EASY CREDIT the days of easy credit won’t be so easy as lenders continue to scale back on available lines of credit. One of the reasons Americans could spend beyond their means was because of the ready availability of easy credit.
· NO EQUITY - there’s not going to be the equity in your home to leverage in order to pay for consumables. The people who used home equity to pay for vacations, get out of consumer debt or add a new kitchen are now wishing they had the equity instead. Some of these people are even upsidedown in their homes because of leveraged equity.
· EMPLOYMENT ISSUES – Because spending is down, more job sectors are going to continue to be impacted. As people spend less, more folks lose jobs and unemployment may continue to rise even after the recession if officially over. It’s going to take a while for the job market to bounce back—unemployment and underemployment are going to be continued problems.

Thus, the need to adopt the new frugality as a classic style rather than a passing fad. People like me, who have been preaching the gospel of living within your means, paying cash, paying down consumer debt and letting your kids go to a college you can afford---are now in high fashion.

I hope this kind of fiscal sensibility never goes out of style!

Ellie Kay
America's Family Financial Expert (R)
http://www.elliekay.com/